skyscraper technique

The Skyscraper Technique works best for content larger than your competition but can also fail if it is too big or too small. Here are the reasons why it may not work for you.


  • The Skyscraper Technique can fail if the content is too big or too small.
  • The technique involves link building through email outreach and creating in-depth content.
  • The key to success is identifying keywords, experimenting, and communicating with relevant sources. The technique is not a silver bullet for SEO but can generate quality links and boost rankings.

When it fails:

Link building strategy

Using the skyscraper technique for link building is an excellent way to build high quality links that have a long-term impact. Implementing the technique requires email outreach efforts to bloggers who have linked to an article that has been revised. In return, they will link to the new article with a high-quality anchor text. This method can provide long-term results but requires a lot of time and effort. However, the benefits of this technique are well worth the time and effort.

The skyscraper technique can produce substantial backlinks and raise your SERP ranking when used correctly. The key to success with this technique is to create in-depth content, analyze reference pages, and reach out to relevant websites for opportunities. While the skyscraper technique is effective, you should still keep in mind that you will need a solid content strategy to get the most bang for your buck.

Steps involved

The Skyscraper Technique is a proven strategy to increase traffic, engagement, and conversions. By utilizing linkable assets, you can create unique content that stands out from the competition, proves valuable over time, and captivates your audience’s attention. Here are the steps involved in skyscraper content creation. Incorporate this technique into your content strategy for maximum results. Here are some of the benefits of the technique:

In order to master the Skyscraper Technique, you must first learn how to identify keywords and the intent behind them. Once you identify the intent behind a search, you must create link worthy content that outperforms the competition. Do not rely on one tactic and keep experimenting. This is a time-consuming and frustrating process, but the end result is worth it! There are several steps to successful skyscraper content creation, so make sure you take the time to learn them thoroughly.


What is Skyscraper Technique in SEO? This technique is an SEO link building strategy that improves popular content and replicates the backlinks for increased traffic. Brian Dean, an expert in the field of SEO, created the technique in 2015 and has since increased his organic search traffic by 110% within just two weeks. The technique works by studying how the original article was presented and then creating new, more engaging and link worthy content. It is also highly effective in connecting high-quality content and link building, so the challenge is to learn the right approach.

While the skyscraper technique has been around for only a short time, many SEOs have used similar strategies over the last decade. Brian Dean, who recently left Backlinko, was one of the first to write about it. He had seen a significant increase in traffic using this strategy, and it has been criticized as over-optimized since Google’s algorithm updates have normalized the results. Despite these challenges, many experts still believe in the technique. Skyscraper websites are those with massive traffic increases and influencer crew.


The Skyscraper technique requires communication. The target audience is people who are looking for information related to your niche. You can send them an improved version of your existing content if they post links to it. The key to successful communication is outreach and business communication. You can reach out to reputable sites, like major publications and news portals, and leaders in your niche. Once you’ve reached out to these sources, you can then follow up with these people.

The Skyscraper Technique isn’t a silver bullet for SEO. It requires better content and outreach to generate links. It isn’t a one-size-fits-all solution, but it does work very well to generate links and boost your ranking. To start using the Skyscraper Technique, learn to identify relevant content that has underperformed and doesn’t add much value. Make sure to avoid content that lacks visual appeal.

Damon Nelson
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